Archive for the ‘Print Design’ Category

Don’t Just Design It – Sell It!

Salesmanship… ”The technique of selling a product. Adeptness at creating interest in new ideas, products, methods, etc.” (Dictionary.com)
Salesmanship is of huge importance in our world today. Our antiquated view of salesmen are the people who come knocking on our door selling vacuum cleaners, brushes, and other household items. A modern view includes those annoying telemarketers who insist on calling during a relaxing evening at home. [...]

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The Slow Death of An Industry: Newspapers

For years newspapers were America’s leading source of information, but the cry of this American tradition can be heard as it slowly marches to a dark and dusty grave. During the last decade newspaper circulation has been declining, but nothing has fueled that fire more so than the Internet. According to Tim Arango of the N.Y. Times, drop in circulation has accelerated since last [...]

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Logos, Invest in a Good One!

Today I stumbled across a post about the high cost of logos. It’s funny, because I was just writing something yesterday about the importance of investing in a good logo. This guy pretty much nailed every point I made plus some! I encourage you to read it, whether your are a client or a designer!
http://justcreativedesign.com/2008/05/22/why-logo-design-does-not-cost-5-dollars/

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